Brand Innovation Manager Job Vacancy in Koidu, Sierra Leone – Consumer Goods

Job Description

Position: Brand Innovation Manager

Company: Unilever Sierra Leone

Location: Koidu, Sierra Leone

Experience: 5+ years in brand management, product development, or marketing within FMCG sector

Education: Bachelor’s degree in Marketing, Business Administration, or related field; Master’s preferred

Employment Type: Full-time

Industry: Consumer Goods

Department: Marketing & Innovation

Salary: SSP 2,500,000 – 4,000,000 per month

Vacancies:1

Company Overview

Unilever Sierra Leone is a leading multinational consumer goods company with a strong heritage of delivering trusted brands that improve everyday life. Operating across the West African region, Unilever combines global expertise with local insight to create sustainable growth and community impact. As part of its commitment to the Sierra Leone market, Unilever invests in talent development, responsible sourcing, and innovative product solutions that meet the evolving needs of consumers. This role offers a unique chance to join a dynamic team that drives brand excellence while contributing to the broader economic development of Sierra Leone.

Job Overview

The Brand Innovation Manager will spearhead the development and launch of new product concepts and brand extensions for Unilever’s portfolio in Sierra Leone. Reporting to the Regional Marketing Director, you will collaborate with cross‑functional teams—including R&D, sales, supply chain, and finance—to translate consumer insights into market‑winning innovations. This position plays a pivotal role in strengthening Unilever’s market position, enhancing brand relevance, and delivering measurable business growth. For more information about Unilever’s career pathways, visit https://sierraleonejobsearch.com/. This opportunity is a prime example of the vibrant Sierra Leone Jobs market, offering a rewarding career path for ambitious marketers.

Key Responsibilities

• Lead end‑to‑end brand innovation processes, from ideation and concept testing to commercial launch.
• Conduct deep consumer research and market analysis to identify unmet needs and growth opportunities.
• Develop business cases, financial models, and go‑to‑market strategies for new product launches.
• Collaborate with R&D and packaging teams to ensure product feasibility, compliance, and sustainability.
• Work closely with sales and trade teams to create activation plans, promotional tools, and retailer training.
• Monitor post‑launch performance, gather feedback, and iterate on product improvements.
• Manage innovation budgets, timelines, and stakeholder communications.
• Champion a culture of creativity, data‑driven decision making, and consumer‑centric thinking across the organization.

Required Skills

• Strong analytical abilities with proficiency in market research, data interpretation, and financial modeling.
• Excellent project management skills, capable of handling multiple initiatives simultaneously.
• Creative thinking and a proven track record of bringing new products to market.
• Effective communication and presentation skills for diverse internal and external audiences.
• Ability to work collaboratively in cross‑functional, multicultural teams.
• Deep understanding of FMCG trends, consumer behavior, and sustainability principles.

Education

A Bachelor’s degree in Marketing, Business Administration, Consumer Science, or a related discipline is required. A Master’s degree or relevant professional certifications (e.g., PMP, Brand Management) are highly desirable and will be considered an advantage.

Experience

Minimum of five years of progressive experience in brand management, product development, or marketing within the consumer goods sector. Demonstrated success in launching at least two new products in a comparable market is essential. Experience working in emerging markets, particularly in West Africa, will be valued.

Salary

The competitive compensation package ranges from SSP 2,500,000 to SSP 4,000,000 per month, commensurate with experience and qualifications. Performance‑based incentives and annual bonuses are also part of the total rewards structure.

Benefits

• Comprehensive health insurance covering medical, dental, and vision.
• Retirement savings plan with company matching contributions.
• Generous paid time off, including vacation, sick leave, and public holidays.
• Employee assistance program and wellness initiatives.
• Opportunities for international mobility and cross‑regional projects.

Training

• Onboarding program that introduces Unilever’s purpose, values, and brand portfolio.
• Continuous learning through Unilever’s internal digital academy and external certifications.
• Leadership development tracks for high‑potential talent.
• Regular workshops on consumer insights, sustainability, and digital marketing.

Working Environment

Based in Koidu, you will work in a modern office equipped with collaborative spaces, high‑speed internet, and state‑of‑the‑art meeting rooms. Unilever promotes a flexible work culture, encouraging a healthy work‑life balance while fostering a supportive and inclusive team atmosphere.

Application Process

Interested candidates should submit their updated CV and a cover letter outlining their relevant experience through the online portal on our website. Applications will be reviewed on a rolling basis, and shortlisted candidates will be invited for a virtual interview followed by an on‑site assessment at our Koidu office.

Equal Opportunity Statement

Unilever Sierra Leone is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, regardless of gender, ethnicity, disability, sexual orientation, or any other protected characteristic. Our hiring practices reflect our dedication to fairness and transparency, ensuring that every applicant receives equal consideration.